The handbag and accessories brand was founded by Munich-born Tissa Fontaneda in 2010, having honed her skills at Daniel Swarovski in Paris as a design assistant to Rosemarie Le Gallais and Hervé Leger, followed by a long stint at Spanish luxury brand Loewe (fully owned by LVMH since 1996) in the mid-nineties. In Madrid, she developed the Thierry Mugler handbag collections (via Loewe’s production) and later became the head of product for the brand.